How to get clients without a website
When I first started my business, I didn’t have a website or an email list or even any business social accounts. I was brand new but I knew that I wanted to build my business, get clients and start living my dream life. Long story short I was able to go from ZERO clients to 6 new clients in less than a monthjust doing these 3 things. Are you ready?
Getting Clear On What You Offer
Obviously you have to have a clear understanding of what you want to offer and what you’re selling. So I sat down and crafted my package, price, and everything my future clients would get. It has to be something they want, priced reasonably, and you have to be able to show them the benefits of working with you.
For example, if you’re a VA then you’d want to decide what services you do or don’t do. Think about how much time it takes you to do each task and then price your package so that you are not just trading your time for money.
If you’re a coach, you’d want to come up with a 1:1 coaching package, what are they going to achieve by working with you, how long is your coaching term, and why would they work with you.
The point is that when you don’t have a website to show someone who you are and what you do, then you have to be crystal clear on what you offer and how much you charge.
The difference from someone going with you and someone investing in someone else’s program is your confidence in what you can do for them and your approach.
Connecting With Your Audience
Okay so here is the fun part. You don’t have a ready made audience yet because this takes time to build but you need income coming through the door to give you the ability to feel secure, take some of that pressure off and set you up for success. So where do you find clients?
Here’s what I did. I started joining groups on Facebook and LinkedIn where I found my ideal clients hung out. I researched top women entrepreneur groups, looked for the most active ones and became a member.
If you’re a VA or a coach, research groups that fall into who your offer is for. Meaning if you’re a fitness coach and your offer is for women who are wanting to lose weight quickly, then research groups that are connecting those people.
If you’re a wedding planner and you need to book a few more events, then look for groups where brides to be hang out.
Once you’ve found 3-5 active groups and joined them. It’s time to start connecting. Start responding to comments about what you do, give advice, and then connect with your ideal clients offline. Introduce yourself in the group and talk about how excited you are to connect with everyone but don’t sell yourself in the introduction post. Just be social.
Once you have started a few conversations then you can tell them how you can help them. Offer to set up a call to chat about it or to send over some more information on how your offer works.
The key here is to just be yourself, go into the group with the intention of providing value, connecting and then selling.
Ask For Referrals
Once you have landed a few clients, and you’re off to the races. Then you can start asking your clients for referrals. If you’re a VA, you can mention that you still have a few spots open to take on some clients and let your current client know.
If you’re a business coach or fitness coach or wedding planner tell your clients you have space open for new clients. In these kinds of businesses it helps to give your current client some incentive like you’ll give them a free coaching call, you’ll throw in an extra workout session etc.
Honestly, if you take care of your clients, help then achieve the results they are looking for, they will automatically become raving fans and naturally recommend you to their circles.
The hard part is landing your first few clients and then after that it’s all about making sure they know you want and have the space to help more people.
That’s it. It takes some time to land those first few clients but once you get the hang of it, you can reuse this strategy over and over again while you are building your audience and your business behind the scenes.